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BEST Challenge 2017

August, 2017




A challenge series of essay or video making, case study presentation, BEST race (Amazing Race concept), and lip sync battle competition for high school students throughout Jabodetabek, Bandung, Semarang and Surabaya area. This event will use English as its communication language.

Theme: “Let’s Expand through OMNI channel”

FREE Registration*

Total Price: up to 25 million rupiah


Day, date        : Friday– Saturday, 25-26 August 2017

Time                : from 07.00 AM 25 August – 9.00 PM 26 August

Place               : Universitas Prasetiya Mulya, BSD City, Serpong, Tangerang



  • Find your teammates, and mentor (one team contains of 3 people and 1 mentor or teacher)
  • Submit your essay OR a video about one of the following topics: ‚Äč
  1. Franchise as one of the business expansion strategies.
  2. Pop Up Bazaar as a potential booster for Indonesia’s economy.
  3. Social Media is the best way to promote your business.


  • Make a 300-500 words essay about one of the mentioned topics above in .pdf format
  • Send your essay to along with your team member data (including your mentor or teacher data).



  • Make a 3-5 minute video about one of the mentioned topics above
  • Upload the video to your  Youtube account with title: Prasetiya<space>Mulya<space>#BESTChallenge2017<space><Teamname><space><School Name>.

Example: PrasetiyaMulya #BESTCHallenge2017 Banana SekolahPrasmul



  • Every team has to make one minute video about your group and why we need to choose you on this competition.
  • Upload the video to your  Youtube account with title: Prasetiya<space>Mulya<space>#BESTChallenge2017<space>choose<Teamname><space><School Name>.

Example: PrasetiyaMulya #BESTCHallenge2017 choose Banana SekolahPrasmul

  • Send the video link to together  with your video link or essay.



Submission & Registration Deadline

18 Finalists Announcement

Commitment Fee Payment Deadline

4 August 2017

11 August 2017

18 August 2017


                 *A school can submit MORE than 1 team, with the same (or different) mentor/teacher


The judges will held an audition in Bandung, Semarang and Surabaya. The one chosen finalist will have a golden ticket to come to Universitas Prasetiya Mulya in Tangerang, BSD.*


Terms and conditions:

  • Each team consists of 3 students and 1 teacher from the same school. (no maximum team)
  • Students can be from grade X, XI, and XII from all majors.
  • Team formation is not limited by gender, class or major.
  • Team must have reference letter from school and permission letter from parents to join BEST Challenge.
  • Only 18 teams will be chosen as the finalists to join BEST Challenge.
  • Selection criteria: topic conformity, creativity, data and analysis.
  • Finalists will receive an email from the committee for further event information and preparation.


* Each team must come to the audition place. (The place is to be informed)

 Each team should submit the essay of the topic chosen and present the essay in front of the jugdes.

   Aircraft ticket will be given for Semarang and Surabaya team finalists.

   Judges’s state is absolute and cannot be interfered.


**The chosen 18 team finalists of BEST Challenge must pay commitment fee to Yay. Prasetiya Mulya in the amount of Rp 300.000 (three hundred thousand rupiahs) per team via bank transfer to 4970690404 BCA Bank Serpong Branch.

Further Information:

Phone / Chat                     :  021-304 50 500 Ext. 2016 (Mr. Erpin)        081318185036 (Ms. Disya)

       0815 1166 2005 (Mr. Erpin)                         081285034464(Ms. Slyvia)

       087780880521 (Ms. Almira)                        081296248498 (Mr. Orlando)

Fax                                     :  021-304 50 505, 304 50 515

Email                                  :


BEST Challenge 2016