Arief Budiman, M.I.Kom.

Arief Budiman, M.I.Kom.

Education
Intellectual Contributions
Professional Experience
  • Universitas Indonesia (Master of Science, Communication and Media Studies)
  • Universitas Indonesia (Bachelor’s degree, Marketing/Marketing Management)

Research Interest: Social network characteristics and participatory user-generated content. Brand stories and popular culture.

 

Published Writings:

  • Pengaruh Keadilan Distributif, Keadilan Prosedural, Keadilan Interaksional terhadap Kepuasan Konsumen, WOM Positif, WOM Negatif dan Niat Membeli Ulang Konsumen
    Kajian Branding Indonesia (KBI), Vol. 1, No. 1 (2019. Author: Christian Albertus, other authors: Gavrila Neysa, Istijanto Istijanto, Arief Budiman
  • Motivasi Pengunjung ke Festival Musik Studi Kasus: Jazz Gunung Bromo 2018
    Jurnal Sains Terapan Pariwisata, Vol.4, No. 2, Juni 2019. Author: Hanesman Alkhair, other author: Arief Budiman
  • Pengaruh Ketersediaan Bentuk Format Posting pada Social Network Site Instagram Terhadap Keinginan Membuat User-Generated Content
    Jurnal Sains Terapan Pariwisata Vol. 3 No. 3 (Juni 2018) hal 368 – 378. Author: Arief Budiman, other author: Hanesman Alkhair

 

SINTA

  • 10 years cumulative in IT programming up to system analyst from Banking to Manufacturing industry during 1993 – 2002.
  • 2.5 years in ERP migration in Material Management Stream on Multi-national FMCG 2002 – 2004.
  • 10 years cumulative in commercial things from area sales manager to trade marketing and category management at Fast Moving Consumer Goods Manufacturing 2004 – 2014.
  • Junior Researcher for Naskah Akademik in Publikasi dan Promosi BEKRAF RI 2017-2018.